MISSION & VALUES

OUR MISSION:

Main Street companies comprise the great majority of American business, and are the primary drivers of our economy. SMARTStars clients are Main Street businesses, generally in the $1 to $25 million revenue range, who have limited or no in-house marketing functions for online communications with their Customers or Prospects.

The SMARTStars mission is to enable Main Street businesses to drive increased sales, support customer acquisition and retention, and enhance brand awareness by delivering effective, reliable, affordable and secure online marketing services through our partnership with Constant Contact.

 

OUR VALUES:

RESPECT FOR OUR CLIENTS: 

The women and men who lead Main Street companies.risk their personal wealth, and often their health, on a daily basis. Most of them are driven by a love for their country, their families and their employees. 

In their minds their organizations are living, breathing organisms that are under their temporary stewardship.  Eventually, they know they must transition their responsibilities to the next generation.  It is an amazing process to witness.

In fact Main Street companies comprise the great majority of American businesses.  They are the drivers for the greatest percentage of our Gross Domestic Product; the primary creators of new employment opportunities; as well as offering the solution to our economic recovery and long-term health.

 

ACCESSIBILITY:

We are dedicated to offering Main Street businesses access to affordable, high-quality, online marketing services. We will leverage the steady growth of technology and industry expertise to deliver reliable, effective and affordable online messaging services to our customers.


CUSTOMER CONFIDENCE:

We will strive to continuously build the confidence of our customers by consistently delivering services and products reliably and effectively. We seek to enhance the performance of every customer’s business, and will be a tireless advocate for applying the online marketing tools and techniques that best meet our clients’ needs at any given time. 


RESPONSIBILITY:

In exhibiting integrity beyond reproach, we will offer services that are of value and deliver what we claim in our communications. We will listen to the needs of customers and make all reasonable efforts to monitor and improve their satisfaction on an ongoing basis.  We will avoid participating in known conflicts of interest. We will strive to treat everyone, including our competitors, as we would wish to be treated.


CITIZENSHIP:

With our success comes the responsibility to honor those who are in need and the planet that is our home. We are dedicated to giving back to our communities through organizations that serve those who serve others, increase the quality of life for society and improve environmental conditions for the present and future generations.

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